Comparison 2026

Copper vs HubSpot CRM

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

HubSpot CRM edges ahead overall with a rating of 4.5/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

C

Copper

4.1/5

Copper (formerly ProsperWorks) is a CRM designed to work seamlessly with Google Workspace. It lives inside Gmail and integrates deeply with Google's ecosystem.

From: £21/user/month

Best for: Google Workspace users wanting a CRM that lives in...

Full review →
H

HubSpot CRM

4.5/5

HubSpot offers a free CRM with powerful marketing, sales, and service tools. Popular with small to mid-sized businesses for its generous free tier and intuitive interface.

From: £0/month

Best for: Small to mid-sized businesses wanting a free start...

Full review →

Feature Comparison

FeatureCopperHubSpot CRM
Free PlanNoYes
Starting Price£21/user/month£0/month
Our Rating4.1/54.5/5
Mobile AppYesYes
Email MarketingNoYes
AutomationYesYes

Pricing Comparison

Copper Pricing

Basic£21/user/month
Professional£49/user/month
Business£99/user/month

HubSpot CRM Pricing

Free£0/month
Starter£18/month
Professional£720/month

Pros & Cons

Copper

Pros

  • +Seamless Google Workspace integration
  • +Automatic data entry from emails
  • +Clean, intuitive interface

Cons

  • -Only useful if you use Google Workspace
  • -Limited features compared to larger CRMs

HubSpot CRM

Pros

  • +Generous free tier with no time limit
  • +Excellent user interface and onboarding
  • +All-in-one platform (marketing, sales, service)

Cons

  • -Gets expensive quickly at Professional tier
  • -Free plan has HubSpot branding

Our Verdict

Both Copper and HubSpot CRM are solid options, but they serve different needs. Choose Copper if you need Google Workspace users wanting a CRM that lives inside their. Choose HubSpot CRM if you need Small to mid-sized businesses wanting a free starting point .

Our Pick

Consider Open Doors Instead

Why choose between Copper and HubSpot CRM? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Copper better than HubSpot CRM?

It depends on your needs. Copper scores 4.1/5 while HubSpot CRM scores 4.5/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Copper or HubSpot CRM?

Copper starts at £21/user/month, while HubSpot CRM starts at £0/month.

Can Ikaroa help me set up Copper or HubSpot CRM?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

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Ikaroa Partners

Claim a special deal on Copper or HubSpot CRM

Our team has implemented both Copper and HubSpot CRM for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

Claim Special Deal