Ecwid
Ecwid (by Lightspeed) is an e-commerce platform that lets you add an online store to any existing website. Instead of building a new site, you embed Ecwid's store widget into your current WordPress, Wix, or Squarespace site. Also offers a standalone store and POS. Popular with businesses that already have a website.
Rating
4/5
Founded
2009
HQ
San Diego, California
Best For
Businesses with existing websites wanting to add e-commerce without rebuilding
Key Features
What We Like
- +Add e-commerce to any existing website
- +Generous free plan to start
- +No transaction fees on any plan
- +Multi-channel selling included
- +Easy to set up and manage
Worth Knowing
- -Free plan limited to 5 products
- -Design customisation is limited
- -Fewer features than Shopify or BigCommerce
- -App ecosystem is small
- -Advanced features require higher tiers
Get Started with Ecwid
Visit EcwidFree to try. Exclusive Ikaroa partner pricing.
Alternatives to Ecwid
Other ecommerce tools reviewed by the Ikaroa team
BigCommerce
BigCommerce is an enterprise-grade e-commerce platform that provides headless commerce, multi-channel selling, and advanced B2B capabilities. Unlike Shopify, it includes many features natively without requiring apps, including multi-currency, multi-language, and advanced product options. Popular with larger stores and B2B sellers.
WooCommerce
WooCommerce is a free, open-source e-commerce plugin for WordPress. It powers over 25% of all online stores globally, offering unlimited customisation through WordPress themes and plugins. While the core plugin is free, costs come from hosting, themes, and extensions. Ideal for businesses wanting full ownership of their store.
Squarespace Commerce
Squarespace Commerce is the e-commerce functionality built into the Squarespace website builder. It offers beautiful, design-forward online stores with integrated payment processing, inventory management, and marketing tools. Ideal for brands where design and aesthetics are as important as functionality.
PrestaShop
PrestaShop is a free, open-source e-commerce platform popular in Europe. It offers a comprehensive set of e-commerce features out of the box, with a marketplace of modules for extending functionality. Self-hosted like WooCommerce but purpose-built for e-commerce rather than being a plugin on top of a CMS.
Frequently Asked Questions
What is Ecwid?
Ecwid (by Lightspeed) is an e-commerce platform that lets you add an online store to any existing website. Instead of building a new site, you embed Ecwid's store widget into your current WordPress, Wix, or Squarespace site. Also offers a standalone store and POS. Popular with businesses that already have a website.
How much does Ecwid cost?
Ecwid offers several plans to suit different business sizes. Visit their website through our link for the latest pricing and exclusive Ikaroa partner deals.
Is Ecwid good for small businesses?
Ecwid is best for: Businesses with existing websites wanting to add e-commerce without rebuilding. We rated it 4/5 based on features, value, and ease of use.
What are the alternatives to Ecwid?
Top alternatives include BigCommerce, WooCommerce, Squarespace Commerce. See our full alternatives comparison for a detailed breakdown.
Ikaroa Partners
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